Presentation

Caroline Dahm

Family & interior design & life style

In 2021, Caroline, together with her husband Reece, won the TV program Nybyggerne, where the prize was nothing less than a brand new house, which they had renovated themselves. Here we were taken along on their joint journey and saw how, room by room, they transformed their creative ideas into the most beautiful home for their future family.

Reece and Caroline are both adventurous entrepreneurs who have experienced large parts of the world together. The couple met on a backpacking trip in Panama. Since then they have renovated and run a bar on a Greek holiday island, started a t-shirt brand, lived in both Australia and Denmark, and in 2019 they got married in the most beautiful surroundings in Bali surrounded by all their friends and family.

Privately, Caroline is a professional. Although they certainly represent "the ordinary Dane" with their target group, they stand out with their many adventures and generally open and unconventional approach to life. She is therefore natural and skilled at spreading commercial messages with a focus on fashion, beauty, interior design and food.

We were introduced for the first time to the couple's "Scandi-stralien" style in the TV program Nybyggerne, which is Scandinavian interior design with recycling, coziness and design mixed with outdoor life and